Data Mining - A/B (Test|Testing)

1 - About

A/B test

  • set up multiple copies of the website,
  • redirect users randomly to each copies
  • measure which design improves the target the most.

3 - Life-cycle

  1. Gather Samples
  2. Assign Buckets
  3. Apply Treatments
  4. Measure Outcomes
  5. Make Comparisons.

4 - Documentation / Reference

data_mining/a_b.txt · Last modified: 2017/05/21 19:37 by gerardnico