Market

> Marketing

1 - About

A market solved a problem

Advertising

3 - Research

The best companies create a market. By definition, market research won’t help to find a hidden need.

I think Henry Ford once said, “If I'd asked customers what they wanted, they would have told me, 'A faster horse!'”
People don't know what they want until you show it to them.
That's why I never rely on market research
Steve Jobs

4 - Fit

Signups are a reflection of market fit