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Advertising - AppNexus

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AppNexus is:

an ad exchange
an Sell-Side Platform (SSP)
an header bidding auction house via prebid

Articles Related

Ad - Ad Exchange
Ad - Sell-Side Platform (SSP)
Advertising - Prebid library

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Ad - Ad Exchange

Ad Exchange is an auction house. It provide: a sales channel to publishers and ad networks and an aggregated inventory to advertisers. Ad Exchange: is also an ad network aggregate multiple...

Ad - Sell-Side Platform (SSP)

Sell-Side Platform (SSP) is a platform that premit publishers to: to manage their advertising space inventory to fill it with ads, and receive revenue An auction house is an aggregate of SSP....

Advertising - Prebid library

the Prebid Config section into your website the prebidjs into a script tag ad units - Facebook Spotx...

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